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Provider 911: Black Friday on LowEndBox/LowEndTalk

Tags: , , Date/Time: October 22, 2020 @ 12:00 pm, by raindog308

Black Friday will soon be upon us and the staff at LowEndBox/LowEndTalk would like to take a moment to give providers some tips to maximize your success during this traditional event.

Be compelling. Our readers expect to see door-busting deals during BF and will be disappointed if you’re just posting the same pricing and promos available on your web site.  You can limit stock, restrict geographies, etc. if you must but please make sure you are bringing a deal on Black Friday.

Be creative. Not every offer is measured purely by the percent off. Throw in something unusual or different to help you stand out.  Many providers use Black Friday as a way to get their name out and attract reviews and influencers.  This about what you want to accomplish with Black Friday and setup your offers for success.

Be fun. It’s a crazy event! Dress up your offer with a holiday theme, think up a clever way to phrase your offer, or do something no one’s ever seen before. Don’t just post the same old 1GB offer, but rather make your offer something that stands out and is different.

Be engaged. Be sure to check comments on LEB and participate in the LET BF thread.  Our community appreciates people who participate and providers who build ties with our user base enjoy more sales.  Devote a little time on Black Friday and following days to check comments and threads and followup with any questions.

Follow these tips to ensure that your 2020 Black Friday experience is one for the books!

I'm Andrew, techno polymath and long-time LowEndTalk community Moderator. My technical interests include all things Unix, perl, python, shell scripting, and relational database systems. I enjoy writing technical articles here on LowEndBox to help people get more out of their VPSes.

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